About us
Affordable jewellery, made to be worn every day
Affordable, good-quality jewellery for Pakistan, delivered exactly as you ordered.
Our story
Elena PK started with a simple idea: beautiful jewellery shouldn't be out of reach for people in Pakistan.
We set out to offer good-quality jewellery at reasonable prices, so you can wear something you love every day without overspending.
We also promise one thing above all: you get exactly what you ordered. What you see on our store is what we deliver, with no surprises and no substitutions.
We started from scratch, and we're growing one happy customer at a time. Insha'Allah, our goal is to build Elena PK into a big, trusted brand, and to offer custom jewellery in the future as well.
What we stand for
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01
Good quality
Carefully selected pieces made to be worn and loved for a long time.
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02
Reasonable prices
Jewellery you'll love, at prices that make sense.
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03
What you order is what you get
We deliver exactly what you ordered, always.
Frequently asked questions
Where is Elena PK based and do you deliver across Pakistan?
Elena PK is an online store based in Pakistan. Delivery times and charges depend on your city and are listed in our Shipping Policy.
How do I place an order?
Browse our collections, add your favourite pieces to the cart, and complete checkout. You will receive a confirmation by email.
Will I receive exactly what I ordered?
Yes. We deliver exactly the product you ordered, with no substitutions. If anything is wrong with your order, contact us and we will make it right.
What is your return and refund policy?
Please read our Refund Policy for eligibility and how to request a return or refund. If you need help, contact us and we will guide you.
Do you offer custom jewellery?
Not yet, but it is part of our plan. Follow us on social media to be the first to know when it launches, Insha'Allah.
How can I contact you?
Message us on WhatsApp at +92 317 6304420 or email elenastorepk@gmail.com. We usually reply within 24 hours.